caytoo will be presenting at the European Sponsorship Association event on how to pitch (and how not to pitch) to brands about sponsorship
If you sell sponsorship or are part of an insights team that supports them, then register for the latest European Sponsorship Association event taking place in London on Thursday 24 June at 8:30am BST.
Generating that initial conversation with brands about a potential sponsorship is the No.1 challenge rights holders say they face in securing commercial partners. At the same time, brands get frustrated with the high volume of irrelevant pitches they receive.
The purpose of this ESA event is to explore best practice in the pitching process that can help to reduce or eliminate wasted time in the pursuit of the perfect partnership. The panel involves:
- Deloitte‘s Head of Partnerships, Andrew Selby
- Cairn‘s Marketing Manager – Brand & Communication, Alma Birbilaite
- FIA World Rally Championship‘s Head of Business Development, Marc de Jong
- The Old Vic‘s Head of Corporate Development, Cat March
- caytoo‘s Head of Research and Insights, Alex Burmaster
The European Sponsorship Association (ESA) is the essential and inclusive community for all professionals working in sponsorship.
ESA inspires more successful sponsorships, drive confidence in decision making and grow a diverse community through world-leading education, events and resources, industry connections and recognition of excellence.
A not-for-profit membership association, ESA’s reach encompasses all types of sponsorship activity from sport, broadcast, education, charity, arts and culture to environment and the community. Its members include sponsors, rights holders, agencies and consultants, professional advisors and suppliers.
For more information and to book your place at the event, use the button below.
