What we do
We set objectives, gather data, value your assets and catalogue your rights
We create sales materials and custom target lists using your assets and data
We use a combination of PR, direct and social marketing to generate leads
We use an objective based framework to measure effectiveness of partnerships and events
caytoo is a sports marketing business with a difference. Run by former executives from Cision, Nielsen and Deloitte, we use data and insights to help rights holders and brands connect more effectively by matching shared audiences, fans, values and objectives.
We use that same data to then measure the effectiveness of those partnerships to ensure that the two are always aligned. We help rights holders find the right partners and we help brands make the right investments in sport.
Proud to have worked with
"caytoo is a refreshing and much needed marketing platform in professional sport. Connecting the needs of the UK’s elite entities with business through data and intelligence is something we’re excited to be a part of."
Matt Archibald, CEO, GB Taekwondo
"caytoo brings a new approach to the challenges of packaging our rights in a compelling way and identifying great brand targets.”
Lazar Zindovic, Commercial Partnerships Manager, British Universities & Colleges Sport