Sales intelligence

"Key for us is caytoo’s ability to research the market based on our specific objectives and include accurate, up-to-date contact details for key decision-makers. It's proving to be a very useful resource to generate conversations with brands."

"I've been really impressed with caytoo - they have generated much higher response rates than any tool I have used before and the team have been incredibly helpful in working with us to develop our brand outreach strategy at a time when selling rights is more challenging than ever before."

"caytoo helps us to identify and reach new sectors and brands who should see value in what the estate has to offer in terms of entertaining their clients or attracting new business. They are already saving us time and making us more efficient and effective by doing the hard research yards and improving our response rates to allow my team to focus on what they do best - selling."

"caytoo is proving invaluable in helping us generate greater levels of insights and better identify relevant potential Partners. They save us time and money when it comes to research resource and come up with more creative ideas on who to approach. Crucially, acting as a business intelligence function, they are really adept at identifying the key angle or hook to increase our chances of positive responses."

"We were attracted by caytoo's ability to unearthing brands outside the box to approach about sponsorship, particularly in terms of bringing brands to our attention that we normally wouldn't be aware of. As part of this process, our partnership sales team also value and enjoy the robust conversations we have with caytoo's analysts about identifying the most likely leads for the club."

"We chose caytoo to support our sponsorship outreach as we wanted to partner with a provider who can supply customised lead intelligence which will radically improve our effectiveness at an affordable price. We have partnered with them as we go to market with a number of assets including the 6ers and Thunder."

"United Rugby Championship uses caytoo to power up its outreach and generate more conversations with more relevant brands by providing us with timely, insightful intelligence plus contacts. By deploying their custom intelligence, we can focus on what we do best, selling."

"caytoo's brand intelligence helped us prospect and secure significant partnership growth from the inception of our relationship, and their new platform makes accessing market intelligence about deals more efficient and effective than what we could do ourselves. caytoo has become a key tool in our new business locker."

"caytoo helps us identify sponsorship opportunities by providing targeted lists of brands and useful intel. The platform has made our prospecting process more efficient by centralising market intelligence and deal analysis. A standout feature is the ability to explore saved searches and tailor results with filters."

“We’re a small but busy team at The Old Vic, and without a dedicated new business function, prospecting is a shared responsibility across the team. Working with caytoo has helped us streamline and focus our outreach in a way that’s both efficient for the team. It’s also surfaced brands we wouldn’t have thought of — especially those beyond the usual big-name sponsors — which has been invaluable in expanding our prospecting horizons.”

“We've been using caytoo for the past six months, and it’s been instrumental in transforming how we generate leads. It enables a far more proactive approach, something that’s essential in today’s competitive sponsorship landscape, and has been particularly valuable for identifying businesses expanding internationally or targeting specific cities, such as Chicago. The entire team have also been fantastic to work with - always responsive and ready to help at a moment’s notice.”

"caytoo has been a great help in our prospecting efforts, mainly because it allows us to meet these four key objectives: Easily identify and reach out to the right decision-makers at target brands; Keep track of partnership deals and market movements all in one place; Access the Insights section with its practical and informative reports; But above all, we really value the Signals feature, which gives us a sense of what’s happening “behind the curtain” in the sponsorship prospecting landscape."

"caytoo's news-based service saves us huge amounts of time in identifying which companies to target, with what message and the decision-maker to deliver it to. It’s a nice mix of automated information with a personal touch."

"caytoo has become an integral part of how we identify and approach potential partners. Their industry-leading brand buying signals provide valuable insight into which brands are active in sponsorship, what they’re trying to achieve, and where there’s genuine alignment with our objectives. It’s made our prospecting more focused, data-led and ultimately more effective."

"caytoo's platform makes it so much easier and more efficient to find relevant companies at scale for our organisation through the high volume of signals combined with the ability to filter these to our specific criteria. The platform enables us to undertake customised pitching at scale which has been really effective for the sales team at setting up those first conversations; as well as leading directly to our deal with international hotel chain B&B Hotels."