caytootarget™ reports make it quicker and easier for rights holders to connect with suitable brand partners. They contain a hand-picked short list of brands in a sector or theme along with three critical elements of sales intelligence:
The contact details of key decision-makers including, where possible: an email address, a phone number, a postal address, a LinkedIn profile, so you have different ways to reach them.
These are available to download in Microsoft Excel so you can upload it directly into your CRM system.
A reason why it might be a good time to target this group of brands - they could all share a similar characteristic (e.g. heavily promoting their sustainability credentials) or be in the same sector (e.g. travel).
Contextual nuggets of information about interesting brands in this area that you can use in your pitch if it's relevant to your offering. For example, this could be a 'brand value' such as "excellence" or it could be a business challenge such as "improving brand awareness among 35-50 year olds".
Look out for the caytoomatch reference focusing on three key criteria.
Taking away the pain of prospecting
Researching potential target brands is a laborious and difficult process, so the analyst team behind caytootarget™ do all the heavy lifting and creative thinking for you, so your team can focus on the conversation with potential sponsors.
Options to suit you
caytootarget™ comes in two forms: “off-the-shelf” reports containing more context around a particular sector or theme of brands, or custom lists of target brands specifically created to suit your offering with a concise rationale of why. Both contain the decision-maker contact details.
Three to four “off-the-shelf” reports are produced every month and purchasers are able to input on what sectors or themes are covered in future reports.
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Target reports
Claim your free weekly Target report
If you’re a rights holder, claim caytoo’s FREE weekly “brand picks” Target report via the link below. Produced by our expert research and analyst team, it contains contextual information about why now is a good time to contact the brand, their previous sponsorship activity plus contact details for the key decision-makers.