Sponsor Landscape: Scottish Whisky
Sponsor Landscape: Scottish Whisky
A look at the sponsorship choices of a particular segment of brands, courtesy of caytoo’s popular sponsor landscapes.
A snapshot of the sponsorship properties Scottish Whiskies tend to partner with in terms of traditional (e.g. rugby, cricket, football) versus non-traditional (e.g. adventure, extreme) sports and whether their sponsorships are generally at an athlete (e.g. brand ambassador, product endorsement) or event (e.g. competition, governing body) level.