Briefing Packs Min Read

eSports Mini Briefing Pack

Ellen Thornber

28 March, 2019

A brief look at eSports and what the future holds for the global phenomenon, courtesy of caytoo’s popular Briefing Pack series.

Key Points

Professional eSports organisers and game publishers organise over 500 leagues and competitions
every year for individuals and teams to compete in.
Teams consist of the world’s best professional gamers who compete around the globe in game
specific leagues and competitions.
In 2018 the eSports audience was 380 million people worldwide. This is expected to grow to 600
million by 2023.
eSports viewership and prize money has already surpassed those of well-established sporting
competitions worldwide.
Total eSports revenue in 2019 is expected to be more than $1b with sponsorship being the main
driving force behind this astonishing amount.
eSports teams and competitions have already attracted sponsorship from major global brands.
Traditional sports like football, basketball and motor racing have the opportunity to attract a new
generation of fans via simulation sports games.
Current trends include the rapidly expanding Asia eSports following and the rise of mobile eSports
with participation via mobile phone devices.

Contents include:

If you’re interested in receiving the full eSports Briefing Pack, contact Ellen on ellen@caytoo.co.uk or 020 3176 8131.

Related Articles